Rent a Center: Delivering a Signage Refresh

With more than 3,000 locations across the country, Rent-A-Center is a leader in the rent-to-own industry, delivering customers affordable, worry-free paths to purchase furniture, appliances, electronics, and more. in 2019, our team partnered with Rent-A-Center on their service program, diagnosing and repairing sign problems at various locations. The following year, Identiti became the sole provider…

Identiti Names Melissa Hansen Controller to Lead Accounting Operations

Melissa Hansen has been named Controller to lead accounting operations for Identiti, a privately held national signage company delivering comprehensive design, planning, management, fabrication, installation, and maintenance services for signage and branded environments. Before joining Identiti, Melissa served as the Corporate Controller for a construction materials company operating in the Chicagoland area. She has 15…

Verizon: Implementing a Global Brand

Our team led Verizon’s global rebranding initiative, creating a new signage family, brand standards, and an enterprise-wide implementation plan for more than 7,500 corporate, retail, and administrative buildings across North America. Since 2016, Identiti has successfully rebranded exterior and interior signage for more than 4,500 Verizon locations across all 50 states, managing each step of…

One Medical: 60+ Locations in Need of a Rebrand

One Medical, a primary care practice with a mission to make high-quality healthcare more accessible and affordable, was looking for a partner to rebrand signage for 60+ locations and 50+ more new construction sites. Our team worked with One Medical to design, fabricate, and install interior signage and exterior window graphics to satisfy rigorous brand…

Baird: Rebranding 85 Sites in 120 Days

Working with Baird’s Director of Real Estate and Facilities, our team had 4 months to design, fabricate and install signage for Baird’s 85 locations across 17 states. The project included exterior and interior signage; along with an opportunity to rebrand 3 prominent high-rise locations at their headquarters in Louisville, Kentucky. “From planning and project managing…

3 Ways to Maximize the Impact of Your Signage

First impressions count – and your business’ signage is one of the most important impressions you can make. From the marquee that invites shoppers into your store to the branded experiences they find within, your signage is a reflection of your company and your commitment to your customers. In an increasingly customer-centric age, the story…

Identiti Promotes Josh Sprecher to Director of Sales to Lead Next Phase of Growth

Josh Sprecher has been promoted to Director of Sales to lead the next phase of growth for Identiti, a privately held national signage company delivering comprehensive design, planning, management, fabrication, installation, and maintenance services for signage and branded environments. Sprecher joined Identiti in March 2011 as a National Account Executive. In 2015, he was promoted…