Uber: Driving for Consistency
Navigating from Point A to Point B can be tricky, especially when a global pandemic is in effect throughout the world. Uber needed an experienced, consistent, and a process oriented company that would execute signage at the highest level with their North American locations. In collaboration with Ware Malcomb, the teams worked together to offer a peace of mind.
The Challenge
The obstacles that COVID-19 presented in early of March 2020 included local stay-at-home orders in various states, which attributed to delays by the city to approve permits. Once the permits had been lifted, the timeline became accelerated in order to hit the required milestones.
Services & Scope of Work
Interior Signage
An Interior signage plan complete with ADA signage, directional signage, wall vinyl, floor graphics, and more was the focal point of the project, with Identiti conceptualizing new sign types and creating a sign package that would conform to code…all under a tight and uncertain timeline due to the arrival of COVID-19.